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Consumer market research handbook

Consumer market research handbook Robert M.W. and John D. (ed.) - North-Holland Elsevier Science - ix, 840p.

ISBN: 0444876936

Subjects--Personal Names:
Worcester, R.M.
Downham, J.

Subjects--Topical Terms:
Markrting research

LC Class. No.: HF 5415.2 / .C62

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