Marketing: The core (Record no. 1359)

MARC details
000 -LEADER
fixed length control field 00486nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140923b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 139780072999891
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K452
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, R. A.
245 ## - TITLE STATEMENT
Title Marketing: The core
Statement of responsibility, etc by Roger A. K., Steven W. H. and William R.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw hill Irwin
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 425p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, S. W. and Rudelius, W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type long loan
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Non-fiction Taita Taveta University Library Taita Taveta University Library General Circulation 09/23/2014   HF5415 .K452 2007 T3398 09/23/2014 09/23/2014 long loan