Contemporary advertising / by Courtland Bovee, L. .-

By: Bovee, Courtland LMaterial type: TextTextSeries: The Irwin series in marketingPublication details: Homewood : Irwin , 1989Edition: 3rd edDescription: xxv, 662 pISBN: 0256065195Subject(s): AdvertisingLOC classification: HF5821 | .B62
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Books Books Taita Taveta University Library
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Books Books Taita Taveta University Library
HF 5821 .B62 1989 (Browse shelf (Opens below)) Available T034625
Books Books Taita Taveta University Library
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Non-fiction HF5821 .B62 1989 (Browse shelf (Opens below)) Checked out 12/26/2013 T0089
Books Books Taita Taveta University Library
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Non-fiction HF5821 .B62 1989 (Browse shelf (Opens below)) Available T0090
Books Books Taita Taveta University Library
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Non-fiction HF5821 .B62 1989 (Browse shelf (Opens below)) Available T0091

Includes index.
Bibliography: p. 1-9 (3rd group)

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