Global marketing : Foreign entry, local marketing and global management (Record no. 435)

MARC details
000 -LEADER
fixed length control field 00498nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120924t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071263627
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 1416
Item number .J63
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Johansson, J.K.
9 (RLIN) 819
245 ## - TITLE STATEMENT
Title Global marketing : Foreign entry, local marketing and global management
Statement of responsibility, etc by Johny K. Johansson
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston
Name of publisher, distributor, etc MCGrawHill
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent xix, 662p.
Other physical details References, Index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export Marketing, Export Marketing Management
9 (RLIN) 820
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Short Loan
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Taita Taveta University Library Taita Taveta University Library Reference 09/24/2012   HF 1416 .J63 2009 T2073 09/24/2012 09/24/2012 Short Loan